Description

Course Description

Learn How to Maximize your Revenue and Optimize your Google spends. Unlock the world of Google with SEM best practices & hacks that Google won’t tell you! Grow your business with 4X with dashboard training, remarketing tactics & using Google AdWords native elements to optimize campaigns.

Who is this course for?

• Entrepreneurs who want to grow business via Google
• Beginner in Digital Marketing
• Learn Google in depth

Training Ouctcomes (Including Certification)

• Understanding of Google Ads: Students will gain a solid understanding of the principles and best practices of Google Ads and how it can be used to drive traffic, leads, and sales.
• Proficiency in Google Ads Platform: Students will learn how to use the Google Ads platform to create and run effective ad campaigns, including search ads, display ads, shopping ads, and video ads.
• Ability to Develop a Google Ads Strategy: Students will learn how to develop a comprehensive Google Ads strategy that aligns with their business goals, target audience, and brand messaging.
• Knowledge of Keyword Research: Students will learn how to conduct keyword research to identify the most relevant and high-traffic keywords for their ad campaigns.
• Ability to Optimize Ad Campaigns: Students will learn how to optimize their ad campaigns by testing and tweaking various elements, such as ad copy, landing pages, and targeting, to improve click-through rates and conversion rates.
• Ability to Measure Success: Students will learn how to measure the success of their Google Ads campaigns using key metrics such as impressions, clicks, conversion rates, and ROI, and make data-driven decisions to optimize their strategy.
• Career Opportunities: Students will be equipped with the skills and knowledge needed to pursue a career in digital marketing, PPC advertising, or related fields.

Employment Possibilities

• PPC (Pay-Per-Click) Specialist: Students can work as a PPC specialist, managing and optimizing Google Ads campaigns for clients or companies.
• Digital Marketing Specialist: Students can work as a digital marketing specialist, developing and executing digital marketing strategies, including Google Ads, SEO, social media, and email marketing.                        
• Search Engine Marketing Manager: Students can work as a search engine marketing manager, overseeing the development and execution of paid search campaigns across multiple platforms, including Google Ads.
• Digital Advertising Analyst: Students can work as a digital advertising analyst, analyzing and interpreting campaign data to optimize ad performance and improve ROI.
• E-commerce Marketing Manager: Students can work as an e-commerce marketing manager, managing paid search campaigns to drive traffic, leads, and sales for an online store.
• Digital Marketing Consultant: Students can work as a digital marketing consultant, helping businesses and organizations develop and implement effective digital marketing strategies, including Google Ads.

Instructors

• Subas Nepal